Why brands don’t hire local models?


A lot has been written about use of foreign models in local campaigns and most recently a fellow blogger Haseeb wrote on the same. He raised a few good points but sadly the real fashion industry doesn’t work like Americas Next Top Model. We may have many Mr/Miss Jays but not we don’t have many Tyras to mentor them or to teach them how to smize.Abbas Jafri and Ayaan

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