Since the inception of smartphones and the ever so growing social media platforms, words have shrunk and Emojis have grown as the most widely used medium of communication globally. It is the latest and hip thing that’s being loved by millennials all over the world.
To no one’s surprise brands always keep an eye on the trends and try to blend them in their campaigns. Exactly what Pepsi has done with their Emojis campaign in Canada earlier in June 2015.
Pepsi Canada gives life to universal language of emojis with #SayItWithPepsi campaign. It was launched with a wide collection of fun and expressive Emojis on special edition Cans & PET bottles, encouraging people to make and share their own stories. Within no days everyone was saying it with Pepsi Emojis.
Here’s how #PepsiMoji begins;
From fun videos, cool merchandize, great activations to an exclusive customized keyboard (available for iOS & android). Pepsi has gone big with Emojis; and the best part – Pepsi truly made the coolest set of Emojis.
After huge success in Canada, Emojis #SayItWithPepsi campaign is going to USA & Thailand this year. Pepsi’s ability to creatively customize Emojis according to each market has added to the popularity of campaign.
Pepsi Pakistan has shared sneak peek of Emojis on #WorldEmojiDay across all social media platforms too.
Can’t wait to #SayItWithPepsi to land in Pakistan after all Emojis can say it better than words 🙂