Fifth and most beloved season of the year (specially for ladies) in Pakistan has officially begun. Yes!! It’s the season of Lawn and what a colorful launch by J dot to kick off the Lawn mania 2016.
J dot lawn are the first ones to launch their SS2016 lawn prints collection at Dolmen mall, Karachi. The colorful billboards of Pehan Magar Pyar Se transtioned into #HarRangApna lawn volume 1 by J dot. The collection was released digitally a day before it hits stores and oh my gosh!! What a catalog this has been. From fun vibrant colored truck art inspired lawn prints to chic formals, Funky clothes for teenagers to some really nice kids wear, Beautiful accessories to Menswear, #HarRangApna has something for every one in the family. Loved the menswear addition to a lawn volume.
J dot Dolmen mall, Clifton outlet was renovated for the launch specially and it’s now more spacious and aesthetic. Loved the way the staff was dressed up in purple.
For J dot lawn volume 1 launch there was a special lounge decor in DMC with some colorful seatings and beautiful display of lawn dresses. Loved the artists from phool patti drawing truck art inspired motifs on canvas. There was a media wall too where Anoushay Ashraf was busy interviewing esteemed guests. It was a festive lawn launch at DMC where the crowd was eager to catch a glimpse of celebs as well as the so pretty clothing display.
I recommend not to miss the stitched pieces and the mirror worked white lawn print in this picture. Awesome stuff literally. Here are some glimpses from the launch of #Jdotlawn #HarRangApna.