Tag Archives: Brands

#SayItWithASmile to be a millionaire

Lays Pakistan has always been my favorite when it comes to engaging campaigns and innovative ideas to get customers hooked to the product apart from the taste of it. I bet you can’t eat one is the most apt tagline when you think about lays. Lays as a brand has grown with millennials and catered to their approach in unique style. From engaging Messi and Wasim Bhai TVC to last year’s Lays #PassASmile fever with so many cash giveaways, the brand is definitely a consumer favorite. 

Good news is that they’re back this season with another quite engaging campaign called #SayItWithASmile. Watch the latest TVC of lays Pakistan featuring none other than Shahid Afridi who grabbed some lays to spread smiles. 

There are times when we all want to smile in a different way. Like when you’re watching movies with close friends or siblings and there’s a horror scene during which you want to terrify your most darpook sibling, you’ll need a vampire smile. Hehehe. I am so sure she/he’ll be hell scared but will also enjoy the smile. It is kinda new Bhaoo lol. 

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Lays has brought 25 unique smiles belonging to multiple movie characters/genres to let your creativity flow.  Add smile flavor to any situation with new Lays packs and have fun. With these filmy, comical and movie character smiles, you can create fun situations at odd times. 

Win It with a Smile:

To make every lays consumer a happy consumer there’s not just smile packs. Lays Win It with a Smile promo has also been launched by the brand to make sure every customer stays happy for long. 

What you can win? 

  • Samsung S7 Edge Smartphone(Daily) OMG! 
  • 1 million rupees (Weekly) OMG +OMG. 

How You can win?

  • Buy lays Smile packs. 
  • Make someone smile. 
  • Scratch the promo code on the back of the Lays Smiles pack. 
  • Send promo code in SMS to 9005. 
  • 1 SMS counts as an entry. 
  • Wait for the lucky draw. 
  • Get lucky and Keep Saying It With A Smile!

Don’t forget to pray for me that atleast I win something. Won’t mind a phone over a million rupees or both, maybe. Good luck to you too. 

#GiveBack a precious memory to your mom this mothers day

Every year just when Mother’s day is around the corner, you’ll find so many tempting deals and discounts. However, the best presents has to be the personalized ones rather than buying something on discounts. You/your mom will cherish a personalized gift for a long time. 

Mother’s Day this year falls on 14th May which means it is high time to get something for Mom. While on Facebook I’ve stumbled upon TCS Sentiments contest post with a touching line that says, “It’s time to #GiveBack the things that she gave up for you”. I was so touched that I can’t stop myself checking out what TCS sentiments is offering. It is all about the connect a brand makes with you. 

Mothers Day #GiveBack campaign

BTW, there’s a contest still running on their Facebook page to share an image recreating a memory when your mom gifted you something. You can win a shopping spree by TCS Sentiments. So do participate coz winners are being announced everyday. Check TCS Sentiments Facebook page for more details. 

While listing down the best personalized things that you can get for mom this mother’s day, I’ve narrowed down my choices to this wonderful box by Tang via TCS Sentiments with 20% off if I pay through Jazz Cash. It’s a win win situation. 

The best personalized gift it is coz you can send a message to mom in a bottle. We often can’t describe our love for mom and this is the best way to do it. 

Don’t shy away from sharing your emotions and Gift her the best out there. The box won’t cost you much but your mom is going to cherish the memory it will create for a long time. 

I got my Australian #PassportToFlavor 

If you were given choice to chose between going to China, Italy or Australia(based on the food choices primarily), where would you like to go? I am sure that’s difficult to decide but I am a bit biased towards Australia when it comes to food. Blame thy Masterchef Australia maybe. All I need now is Passport to Flavor which is right here in my hands. 

Yes!! You can have your own passport to Flavor to travel to your dream foodie destination for free. Read that right. Lays packs are now your passport. 

Lays Pakistan and their campaigns always get the maximum fan engagements through lucky draw announcements and huge giveaways. With Passport to Flavor this time it is no less than a feat. Lays Pakistan has introduced 3 limited edition flavors namely, 

  1. Australian BBQ (the best) 
  2. Chinese Szechuan (V spicy) 
  3. Italian Pizza ( haven’t tried yet)

The packs can be your passport to land in either China, Italy or Australia. All you have to do is Vote and win. SMS the name of your favorite flavor to 9005 and you might get a trip to your favorite foodie destination. 

What are you waiting for? Australia here I come coz I love your fancy food. 

#JeeLayHarPal – Youth’s Mantra of Life

​How many times you’ve heard in your life that “Hawww Haye? Aisa kyun?”, “Mat krna!! Log kiya kahain gay?”. The dilemma of our generation was to hear lots of clichéd statements like this. No longer valid for youngsters I guess. I don’t often say this to my kids,infact never should I want them to grow up being suppressed by society’s approach. One should be able to enjoy life to the fullest and that’s what #JeeLayHarPal is all about. 

Pepsi, being the youth centric brand has always come up with interesting campaigns to cater to the dynamic community of youngsters. By getting youth icon, the biggest rock star Atif Aslam on board as the new face of Pepsi, the brand has definitely struck gold. Who else in fact the youngsters look Upto as their Idol other than Atif Aslam? He can mesmerize crowds with his unique voice & recently been praised a lot for being a gentleman in one of his concerts by rescuing a girl (victim of harassment) on stage. The act not only wins hearts of Atif’s fans but had a message for all of us to live in the moment & let that moment be memorable for all the good reasons.

The very next week, Atif Aslam unveiled Pepsi’s new moto, Jee lay Har Pal in his beautiful voice during a star studded event in Lahore. Listen to the rocking number here, in case you’ve missed it. PS: You can download JLHP tune on your phone. Just type ‘JLHP’ and send it to 9005 to get the download link.

Jee Lay Har pal is all about enjoying life to the fullest without any conditions. Living in the present without being worried about the future. The message is very relatable to millennials because they’re the enthusiastic generation with passion for living life fearless. Despite all the hardships that may come their way, today’s youth knows how to overcome their shortcomings and carry on to achieve their dreams. Pepsi’s new mantra encourages youth to follow their dreams, be energetic and unconventional. Living life while enjoying every moment of it is what Jee lay Har pal is all about.

Being a mom restricts me to so many things in life like hanging out with friends, going out for movies or long shopping sprees but my Jee Lay Har Pal moment is definitely the time I spend with my kids, making memories with them. Afterall, this precious time will not return in my life and I’ll be cherishing these memories later. For all those hangouts that I am missing, you can wait for a few years. No?

Anyway, I am so looking forward to seeing more of Atif & Pepsi together this year as it is just the beginning. Till then let’s just try to #JeeLayHarPal kiya Pata Kal ho na ho. 

#DouNetworkAikAwaz TVC – Celebrating diversity of Pakistan

Pakistan is a land of diverse cultures, picturesque locations and beautiful languages. People of Pakistan are very warm and their hospitality is very well renowned. The warmth, smiles, mountains, plains, food, beautiful regional outfits & rich heritage makes us a proud nation. I remember watching PTV-(Pakistan’s state television)  tries to encapsulate the essence of every provincial tradition via their transmission. Today, in the age of globalization we’re moving far from our regional languages and seldom celebrate diversity. It is a welcome change to see such heartwarming visuals of Pakistani people belonging to various age groups greeting each other in a TVC. The happy faces across Pakistan made me smile. I felt the warmth. Did you?


It all happened because of a celebratory advertisement to mark Pakistan’s first telecom merger. Leading telecom company Mobilink has revamped itself as Jazz Pakistan and announced On-Net merger with Warid Pakistan. The users of both the networks are now a giant family of 50millions. That’s a huge number and definitely calls for a celebration in style. What better way to say it than a beautifully executed TVC that soon made to the trending list of Twitter. 

#DouNetworkAikAwaz TVC has been released to celebrate the milestone with a welcoming tale. The ad features beautiful landscape of Pakistan from desert to plains & mountains  alongwith heartwarming visuals of people of all ages. Red & Blue bokeh effect throughout the TVC marks the merger of Jazz (red) and Warid(blue) very subtly. To my surprise there’s no song in the ad. Definitely a welcome change. All you are going to hear in the TVC is an impressive voice over & our sweet regional languages. People of different regions welcoming each other with a warm hug and smiles. Extremely in love with welcome phrases like “Khush Amdaid”, “G aya noon”, “Pakhair Ra ghalay”, “Wash ahat” etc. We’re so diverse, so far, so near- yet one & united. 

Here’s how Pakistani social media users responded to the #DouNetworkAikAwaz. 

Hope this telecom merger will result in better connectivity across Pakistan with affordability. We can trust Jazz and the best part is they’re going to be 4G providers too. Expecting some cool things to roll out soon.